Innovation development


When specifically developing innovation and product strategies we are intentionally counting on teamwork. It all starts with a precise task from our client. We then professionally question it, divide it into parts and specify it. From this point, we do research regarding conditions, competition and the function of the product.
Our innovation tools – like the Cube of Innovation – help us to identify potential and develop first partial solutions that we consolidate into product specific innovations in cooperation with our client. We moderate all steps in the process while reverting to our long-term cross-sectoral experience. Apart from the high effectivity of this method, shared development strengthens the appreciation for the self-made solution within the team of our clients – this close cooperation avoids the “not-invented-here-effect”.

Our trained outside-view allows us to effectively point out potential and solutions, as we have already proven in various sectors.
Profit from our cross-sectoral experience that made us wanted consultants in patent and property right lawsuits for years – because we know exactly what we are doing.

Innovation workshop

SIMPLY GETTING THERE – WITH SQUAREONE. How can you as a company stand out in the market, generate new USPs, stand your ground in the competition or even become market leader? Our solution: a wide base of tools and processes combined with perfect preparation. We fuel your team’s creativity and offer schort-, mid- or long-term ideas for you to carry out and at the same time strengthen the process safety of your team.

The workshop is all about gathering relevant ideas and test them on their feasibility. All we need is a task from your engineers as well as 4 to 6 days of preparation time. During the workshop we guide you and your team with a moderator and a visualisation professional – if you prefer it, in our own premises. Let us inspire you to your own ideas.

Market Analysis

KNOWING A LOT HELPS A LOT. Amongst others Squareone is renowned for having a keen sense for current trends. A qualified market analysis including emotional and aesthetic criteria adds to ordinary market research. It is here that ...

Product Analysis

BETTER TEST IT YOURSELF. Not a few innovations have been completely developed at the desk or in the lab and nobody knows for sure if there even is a user demand at all. Some companies even come ...

Patent development

FROM IDEA TO PATENT. At Squareone, we are passionate product developers. Developing novelty and individual solutions is our daily work and innovations are something like our “babies”. Copyright protects your investment and is therefore an important issu...