
Berger
Precision in brand & machine
We developed both the industrial design of the machines and the complete brand identity for the Berger Group. The new form and design language combines technological precision, performance and German engineering to create a harmonious overall image. From machine design to logo and corporate identity to digital presence, the brand now reflects the company's innovative and international aspirations.
The close integration of product and brand design strengthens Berger's position in global competition in the long term. The new, consistent image – visible on the machines as well as in all communication media – increases international awareness, supports sales and builds trust among customers and partners. Berger is thus clearly positioned as a global innovation leader.