Carl Mertens at Ambiente trade fair

We are happy to celebrate the new brand launch of Carl Mertens International at the Ambiente 2016 trade fair. The yearlong cooperation mainly included a brand analysis and brand strategy but also resulted in the knife series “Metz”, the fabric and leather collection “Dooch” and a store concept. At the Ambiente trade fair you will be able to see the adaption of a store concept that revolves around the kitchen. Passing visitors are attracted by the actions at the booth and are invited for sampling.

The concept of the new website is supported by Tim Sluiters: